News
Canada
Montreal, March 2026— TotalEnergies Marketing Canada Inc. is proud to announce its official partnership with the Canadian Hockey League (CHL) for the 2026 season. This partnership marks an important step in its strategy to connect with Canadian communities and hockey fans, a collaboration rooted in shared values: community, passion, and strong fan engagement.
“This partnership with the CHL reinforces our commitment to growth and performance while supporting our customers and partners. It also strengthens our presence across Canada—particularly among younger generations—and gives us the opportunity to share key values such as Respect for Others, Solidarity, a Pioneering Spirit, and a Drive for Performance. This performance mindset is reflected every day in our Automotive, Industrial, and Marine markets”
— Stéphane Talleneau, General Manager, TotalEnergies Marketing Canada
Through its partnerships, TotalEnergies Marketing Canada expresses a brand dynamic that is enthusiastic and optimistic, remaining close to its customers and attentive to their needs.
“TotalEnergies is a global leader in performance and innovation, and we’re proud to welcome them to the CHL family. As TotalEnergies advances sustainable energy solutions, the CHL remains focused on helping build a sustainable future for hockey — on the ice and in the communities we serve. This multi-year partnership will connect TotalEnergies with millions of passionate fans across North America while supporting the development of the next generation of talent in the WHL, OHL, and QMJHL. Together, we’ll collaborate on community-focused initiatives that help keep hockey accessible and thriving and deliver engaging activations at marquee CHL events — including the Memorial Cup presented by Kubota and the CHL USA Prospects Challenge — along with unique.”
— Ryan Hudecki, Vice-President of Partnerships, CHL
From left to right: Stéphane Talleneau (President of TotalEnergies Marketing Canada), Dan Mackenzie (President of the Canadian Hockey League), Pascal Tran (Sales Director), Rima Abouassaly (Marketing & Communications Manager) of TotalEnergies Marketing Canada
A commitment to performance
Just as hockey demands speed, precision, and consistency, TotalEnergies delivers high‑performance products designed to support drivers, and industries across Canada. This partnership provides an opportunity to highlight the company’s performance‑driven mindset to a passionate and engaged audience.
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Media contact at TotalEnergies Marketing Canada
Rima ABOUASSALY l [email protected]
About the CHL
The Canadian Hockey League (CHL) is the world’s largest development hockey league with 52 Canadian and nine American teams participating in the Western Hockey League (WHL), Ontario Hockey League (OHL), and Quebec Maritimes Junior Hockey League (QMJHL). The CHL supplies more players to the National Hockey League (NHL) and U SPORTS than any other league. During the 2024-25 season of the 1,000-plus players who played a game in the NHL, over 415 came through the CHL. At the 2025 NHL Draft, 90 CHL players were selected, including 21 in the first round. For more information regarding the CHL, please visit chl.ca.